How do you stop yourself from having too much user data?

We have no intention of building an advertising business.

At Yat, alignment of interest with users is of critical importance. Any company's alignment of interest is with customers who pay them. For example, Meta is mostly aligned with advertisers who care about user data. We are charging Creators for Yats, meaning our alignment of interest is with our paying Yat Creators.  It wouldn't be in their best interest to track, analyze and sell this data, and so we don't.